2020 Census Monroe & Ontario County Partnership

How has partnering with Causewave helped your collaboration advance its mission and/or goals?
Throughout the year, Causewave helped coordinate a media campaign with regional media outlets to reach all audiences, and partnered with local social media influencers to share the importance of participating in the census. With their support, we hosted several successful events throughout the year.

What does “catalyst for meaningful change” mean to you? How is your collaboration “a catalyst for meaningful change”? 
Education is key when we speak to our community. They need to know their voice counts and we need to speak about the change that is needed. To be able to make an effective change in mindset and habits is what it's all about!

Can you share some of your most recent success stories? 
The Beat 105.5 and Mega 97.5 hosted a socially-distanced “Day of Action” event at Avenue Blackbox Theatre that resulted in 26 households completing the Census questionnaire within a couple of hours. Through community feedback, we learned that—because of our efforts at this event to address a number of issues such as providing resources to fight for racial equity, working with community partners to register people to vote, and offering onsite assistance to complete the 2020 Census—people were more inclined to participate. 

Why do you think there is cause for hope when considering the future of our community? 
We have met so many people in the community who are interested in change, interested in how they can help, and interested in speaking up. This is a powerful mindset that can truly make a difference in our future!

Finley Slocum
The Beat, 105.5, LSM & Director of Community Engagement